Brand to Fan Show: with Theresa Rose-Crystallize a Brand Identity Your Fans Can Articulate
I talk with Lauren Teague about crystallizing your brand identity. Check out what we talked about:
On this weekly podcast, host Lauren Teague brings you her favorite people, experts, and influencers to uncover the differences between marketing for Affinity, rather than Attention. Join Lauren in her entrepreneurial journey to understand fandom and how to leverage it in every customer and employee interaction from marketing and sales to CX.
